The Big List of 189 Words That Convert: Write Copy That Gets Your Customer’s Attention Every Time


  • The 5 most persuasive words in the English language
  • The 20 most influential words, via David Ogilvy
  • 3 words to encourage community
  • 10 cause-and-effect words and phrases
  • 12 phrases that imply exclusivity
  • 9 phrases that imply scarcity
  • 28 words and phrases that make you feel safe
  • 48 ubiquitous power words
  • 9 word for shareable content

The Big List of 189 Words That Convert

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